In the ever-evolving world of culinary trends, one particular condiment has recently captured the attention of food enthusiasts and internet users alike – transparent tomato ketchup. This unique twist on a classic favourite has become the star of the ‘snackfish’ saga, adding a new dimension to the way we enjoy our favourite snacks.
Shared by an Instagram user, the video has sparked the onset of a ‘snackfish’ saga, featuring what appears to be transparent tomato ketchup. The user amusingly labelled this creation a ‘snackfish,’ as “a snack that lies about its legitimacy as an official product online for internet clout and attention. Most commonly fabricated in Adobe Photoshop.”
Take a look at the video here:
A post shared by UK Snack Attack (@uksnackattack)
As soon as the video surfaced on the internet, this transparent ketchup elicited a range of reactions across the internet. Many were shocked and disgusted to outright amusement while others highlighted the polarising nature of this transparent tomato ketchup, as people grappled with the unconventional departure from the familiar red-coloured ketchup.
A user wrote, “Let me guess you got the last one since there weren’t any other ones left … but red!”
Another commented, “Was in video chat with my friend in New York and he showed this to me while he was in the store and it’s real. Hell no would I ever eat it. But it’s real.”
“It must take a lot of chemicals to make it clear,” an internet user wrote.
The emergence of transparent tomato ketchup represents a departure from the traditional red hue we associate with this beloved condiment. The transparent variant has gained popularity not only for its novelty but also for its potential to enhance the visual appeal of dishes.
One of the key players in this culinary revolution is a company that decided to take a bold step away from convention. By removing the traditional food colouring agents and preservatives, they have created a ketchup that is not only transparent but also free from artificial additives. This has resonated with health-conscious consumers who are increasingly seeking cleaner and more natural alternatives in their food choices.
While the transparent ketchup trend has garnered praise for its aesthetic appeal, it has also sparked debates among purists who argue that the colour of ketchup is an integral part of its identity. Traditionalists view the transparent version as a departure from the authenticity and nostalgia associated with the red condiment. However, the majority of consumers seem to be embracing the change, welcoming the transparent tomato ketchup as a refreshing take on a classic.
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