New Delhi: As part of its expansion plans to enter 14 new cities in the country, IBM India on Thursday announced its operations in Goa.
This would enable IBM to cater specially to the unique requirements of the clients in Goa and neighboring markets.
With over 3,000 SMB customers in India, IBM's operations in Goa will target various clients in Government, Healthcare, Retail, Pharmaceuticals, Construction and Process Industries.
IBM's portfolio of clients in Goa includes, Sesa Goa, Chowgule Industries, Government of Goa, Pentair Water among others.
IBM plans to work hand-in-hand with local ISVs to provide new and existing clients with additional value-added solutions that are specifically tailored to the local market.
"Until recently small-to-medium size businesses have been relatively ignored in smaller cities throughout India. There is an untapped market here to help these businesses gain a competitive edge and catch up to their larger counterparts," said IBM India Director - GSMB Ramesh Narasimhan.
Mid-market companies have distinct needs that are often ignored by most service providers.
But, as the fastest growing sector in IBM India, the Global Small & Medium Business (GSMB) unit is poised to drive the growth in the challenging Indian market.
"Opening operations in Goa is an example of IBM's continued commitment to working closely with SMBs throughout India to provide them with products, solutions and value added offerings that will give them the boost to get ahead and succeed," said Narasimhan.
IBM has invested in the development of products and services specifically priced and designed for the SMB marketplace under the brand name 'IBM Express Portfolio'.
IBM's Express portfolio is comprised of hardware, software, services, solutions and financing and is designed to meet specific criteria for SMBs.
These offerings are delivered through sales and marketing team of 6,000 people and a network of 90,000 Business Partners, organised in 243 local sales territories around the world.
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