The arrival of the monsoon season brings a pleasant and soothing break from the heat, with a subtle freshness in the air that we all enjoy. But alas! These joys don’t last too long as we may find ourselves stranded in a sea of unpreparedness with the rains as they make their presence known. Scrambling through your wardrobe while you scram to get to work on time, especially when it’s pouring outside, can be a real challenge. If you and your wardrobe are feeling a little extra gloomy their moon, then some fashion advice will definitely kick it into high gear, so don’t let the torrential rain dampen your spirits, embrace the chaos with a stylish splash.
While picking essential styles for the season, Deepika Bharadwaj, Design Head, Latin Quarters suggests that, “Having the right knowledge of the fabrics while picking the outfits for the rainy season is imperative. Monsoon dressing is all about smart choices. Lightweight fabrics like linen and cotton are a must-have, and adding pops of colour can brighten even the rainiest day. The simplest of ‘fits’ can be made stylish – say you wear a cotton button down shirt over some dark-tone linen trousers topped off with Birkenstocks and you’re sorted. Pro tip – if you’re scheduled for a meeting, switch out the birks with some kitten heels and add a blazer to the whole look.”
Echoing this sentiment, Ankit Jaipuria, Co-founder, ZYOD, expands on the importance of fabric choice and adds insights on sustainable and vibrant fashion for the rainy season.
He says, “Monsoon fashion requires a careful balance of style, comfort, and functionality. This means fabrics like cotton and linen, which are breathable and durable, allowing for maximum comfort in this humid, rainy weather. Our in-house research at ZYOD confirms this, as our analysis has revealed a 23% increase in demand for lightweight, breathable fabrics like cotton and linen. Our design and production are driven by data and innovation, which leads to collections emphasising sustainability and ethical production methods that respect fashion and the environment. ”
Jaipuria further suggests that additionally, vibrant colour palettes and dynamic prints are much in demand to brighten up the dull rainy days, and our patterns are designed keeping this in mind. So, embrace the monsoon season with confidence and flair, knowing that every piece is manufactured with meticulous care and innovation.
If you are still confused about what to wear – do not worry. We’ve got you covered as always. Bhardwaj shares her go-to-rain-proof tips for the gloomy season so that fashion score is never low.
1. Lean into your linens
The best advice would be to wear breathable linen pants instead of your regular pants. Not only are linens comfortable and lightweight, but they dry super-fast, making it a great material for the unpredictable weather. Whether you’re jumping over wet streets or dodging puddles, the loose fit of linen pants keeps you cool and facilitates mobility. Choose tones that blend seamlessly with the season’s ambiance, ensuring your outfit remains stylish and practical for the season.
2. Brighten up your day with pops of colour
Brighten up your wardrobe by incorporating pops of colour. Don’t hesitate to add vibrant hues and playful patterns to your outfits, lifting spirits even on the gloomiest of days. opt for cheerful yellows, lively blues, or even a bold floral print to add a touch of brightness and energy to your rainy-day ensemble. Experiment with accessories like colourful scarves or statement jewellery to further elevate your look and make a stylish splash amidst the raindrops.
3. Save the floor length pieces for later
When selecting midi dresses for the monsoon season, consider styles that fall just below the knee or to your mid-calf area. This length is ideal as it prevents the dress from dragging on damp surfaces, which can be both uncomfortable and impractical during rainy weather. A midi dress allows easy movement and ventilation, crucial for staying cool and comfortable amidst the humidity. Add some pumps if you’re headed outside in the evening and carry a safety pair of sandals.
4. To accessories or not – that is the question!
If you want your everyday pieces to be tarnish-free then go for minimal accessories when it’s raining’ and pouring’ outside. not only keeps your look streamlined and practical but also minimises the hassle of dealing with accessories that could be affected by rain or humidity. Stick to essential pieces like a sturdy watch, and simple earrings that can add style without compromising on functionality in unpredictable weather.
Some more products to check out:
Twamev
With the unpredictable rains it’s crucial to focus on functional dressing, especially for Indian wear. Opt for fuss-free fabrics like pure georgette and chiffon, which are breathable and quick-drying. These materials keep you comfortable while handling the season’s humidity. Raghav Agarwal, CEO Twamev, says, “At Twamev, we’ve launched ‘Drapes and Drama,’ a collection featuring lighter, ethereal pieces perfect for rainy days. Delicate aari and cutdana work, watercolor prints, resham embroidery, and floral motifs add depth and charm, inspired by the beauty of the season.”
Limited Edt
The sneaker game has developed to a point where you can find something for any occasion. “Most recently Limited Edt released their third ASICS collaboration, the GEL-KAYANO 14 worldwide, and will be launching it in India soon. The upper features a silicone coating which offers great protection against inclement weather conditions,” adds Gaurav Tandon, Managing Director Limited Edt India.
Studio Surbi
While the monsoon is one of my favorite seasons, dressing for it can be a bit of a challenge. Opt for lightweight, breathable fabrics to stay comfortable despite the humidity. Surbhi Rawat, Founder, Studio Surbi, opines, “At Studio Surbhi, our pre-draped sarees and high-slit outfits are designed to handle the monsoon with ease. These pieces blend our avant-garde drapes and unique silhouettes, ensuring you remain stylish and elegant, even when rain is on the agenda.”
Dramebaaz Co
Monsoon is here, bringing with it unpredictable rains and the occasional blues, but also vibrant and fun trends that are perfect solutions to these dilemmas. Opt for brighter colors and playful patterns to lift your spirits. “Shorter dresses are always a great choice as they are easy to walk in and handle the rain with ease. Embrace the season with a burst of color and confidence—because even on rainy days, you can make a statement,” shares Rikita Saluja, Founder, Dramebaaz Co.
French Connection Watches
Monsoon’s here, and everyone’s busy keeping their valuables and accessories dry. Thankfully, gone are the days of worrying about getting your watch wet. For monsoon accessory fashion, look for features like water resistance, tarnish proof and durability. “Modern watches, including FCUK’s waterproof models, come with a 30m water resistance rating, making them perfect for handling unexpected showers. It’s one less thing to worry about while you enjoy the season,” adds Myank Nagpal, CEO ILG Fashion and Global Head French Connection Watches.
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