Facebook Miscounted iPhone Traffic for Some Publishers
Facebook Miscounted  iPhone Traffic for Some Publishers
The latest issue has been fixed and updated estimates will be provided, Facebook said.

Facebook Inc (FB.O) said it had underreported the number of views on iPhone of content published by some publishers using its Instant Articles platform between September 20 and November 30.Read more: New Facebook Messenger Has Snapchat-like Camera Features

Publishers make money through ads on their posts.

The company apologised in September for an error in the way it measured a key measure of video viewership that significantly amplified users' viewing times on its platform.

Facebook also said it was updating the way it calculates potential audience size for ads as a way to give advertisers a better view of the number of people they can expect to reach.

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