Starbucks Won’t Succeed in Varanasi? Coffee Shop’s First Outlet in UP City Sees Long Queues

Recently, Starbucks opened its first outlet in Varanasi. The royal look of Starbucks left netizens in awe and got surprising reactions from them. What do you think, will it succeed in Varanasi? A video on X (formerly known as Twitter) featuring long queues outside the newly inaugurated outlet sparks mixed reactions from the netizens.

The clip opens to show Starbucks’ first outlet in Varanasi with long queues of customers at the gate. Many two-wheeler vehicles can also be seen parked outside the outlet. The video also features glimpses of the outlet from the inside which is almost full and over crowded. The viewers can also see a person, probably the manager of the outlet managing the customers outside who were waiting in long queues.

Customers can also be seen having coffee while standing inside the outlet as all the seats are occupied. This clip was shared by an X user Aaraynsh (@aaraynsh). Sharing the video the user wrote, “People earlier: Starbucks wouldn’t succeed in small towns because nobody would buy a ₹300 coffee. Meanwhile Varanasi:” The user tries to contrast the two different situations before the arrival of Starbucks in the city and post-opening of the outlet. The video also features an overlay text, that reads, “@starbucks ka moye moye kar diya Banaras walo ne.”

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Check the viral clip of Varanasi’s first Starbucks:

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The video was shared a few hours ago on X and since then it has garnered attention from many. It has collected thousands of views and likes from users. The clip prompted users to share their thoughts in the comments section of the post. “It’s just an opening ceremony maybe that’s why people just wanna try it but yeah it will be successful all thanks to social media status,” commented a person. “Instagram reels ka chakkar babu bhayya (it’s all about Instagram Reels brother,) Everyone wants this Starbucks to be part of their Banaras vlog,” added a second. One user wrote, “I am sure a lot of them are tourists too, no?”

Answering it, Aaraynsh shared another video of Banaras Hindu University students at Starbucks and wrote, “Mostly students from neighbouring University BHU.”